So, you’ve come across some fantastic data that paints your business in a beautiful light. That’s fantastic! You just know that your customers would come rushing your way with their business if only they would understand and appreciate it. However, data presented by itself is not always that compelling to the reader. On the other … Continue reading Brand story tip: The perfect union.
So, here we are in July 2019. Wow! That means that in less than 6 months, this decade will be all over. How can that be? As I look back over the past 10 years in marketing, so much has changed. During this time, I’ve seen more fads and trends come and go than I … Continue reading Want to be a great marketer in 2020 and beyond? Well, here’s the top skills you’ll need.