These days, around 75% of shoppers research businesses online before making purchases. So, it's become the job of social media to represent a brand in the same way that brochures, signage, business cards, flyers, etc did in the past. But, the biggest opportunity with branding your social media is that it takes it one step … Continue reading How to brand your social media activity… simply.
Anyone who follows our posts regularly will be aware that a common theme often appears. That being that effective marketing doesn’t need to be complicated. In fact, the simpler the better – especially for SME businesses. We believe in this approach whole heartedly, quite simply because we know that it works. We also know how … Continue reading Top 6 simple digital marketing ideas for small business.
As you're probably aware, Facebook have recently made one of the biggest changes ever to their algorithm. They claim that the purpose of the changes is to make the user experience more authentic, whereas posts from family and friends are given priority over those from brands and businesses. What this means is that we’ll start … Continue reading The latest Facebook algorithm change. What it means for your business.
In the digital world we live in, where 75% of shoppers research businesses online before making purchases, it's become the job of social media to represent your brand the same way your business cards, flyers and shop front have done for years. But branding your social media takes it one step further by allowing you … Continue reading 5 tips for branding your social media