Content, content, content! When customers look at your website, what impression do they really get?

When customers or employees look at your website, what do they see? Does it truly reflect everything that your business stands for? Is it a true representation of your brand? Are they really engaged by it?   A strongly branded website is a strong website. A well branded website incorporates the obvious such as images, … Continue reading Content, content, content! When customers look at your website, what impression do they really get?

How to turn your website into a super-duper brand booster.

Take a look at your website. Impressed, aren’t you? Now, take another look – this time from the perspective of your customers or employees. Do you see it differently now? Be honest. Does it really reflect everything that your business stands for? Is it a true representation of your brand? Is it really engaging?   … Continue reading How to turn your website into a super-duper brand booster.

9 reasons why you should hire a strategic copywriter.

The creation of quality copy is a vital element in any business’s online presence, but it can quickly get overwhelming if you don’t know how to do it or where to start first in terms of hiring a copywriter. Regardless of knowing just how badly you need it, sometimes your web copy can get pushed … Continue reading 9 reasons why you should hire a strategic copywriter.

Step away from your ego! …and create a successful website.

What makes a website successful has changed a hell of a lot in the past few years. The days of all that flash imagery that screams ‘look at me’ and ‘look how clever I am’ and takes forever to load are over. Users have seen it all before. These days, it’s all about usability. We’re … Continue reading Step away from your ego! …and create a successful website.